The British Nutrition Foundation is today launching a new programme, a news-style programme titled "Nutrition for Life" in partnership with ITN business. Hosted by presenter Louise Minchin, the programme is made up of reporter led films and studio interviews. It also includes a special report for the British Nutrition Foundation which addresses the realities of rising food costs for many people and showcases a south London charity run by volunteers providing freshly cooked, nutritious meals weekly, helping people combat both food poverty and social isolation.
In the UK lifespans are increasing but not health spans – this programme looks at nutrition needs from infancy to later life, as well as the challenges of affordability, accessibility and sustainability of food.
The link between diet and health is well known, however obesity in children and adults is increasing, and with it, disease such as type 2 diabetes and heart disease, people are paying the price with their health. The British Nutrition Foundation believe more can be done, and that starts with supporting people to get the nutrition they need for good health throughout life. From school dinners, feeding the army to living well in retirement, the programme covers different needs – although one thing is clear, nutrition is for life.
Bridget Benelam, Nutrition Communications Manager at the British Nutrition Foundation said “As the cost-of-living crisis continues, it’s harder than ever for people to eat well. We know that nutrition affects health throughout life, but UK diets fall short of recommendations across the population. As a charity, we’re working, not only to provide evidence-based information on nutrition but also to help change the food environment to make it easier for people to make healthy choices.”
Key Programme Highlights:
- In-Depth Analysis: "Nutrition for Life" will feature investigative reports, expert interviews, and on-the-ground stories to delve deep into the root causes of growing inequalities in access to healthy food and the solutions driving change.
- Personal Stories: The program will showcase real-life stories from Be Enriched, the South London based charity that provides not only freshly cooked, nutritious meals, but the chance to bring people together.
- Expert Insights: "Nutrition for Life" features a conversation with British Nutrition Foundation’s Nutrition Communications Manager, Bridget Benelam who provides valuable insights into the long-term health impacts of food inequality, the importance of changing the food environment and potential strategies for addressing the issue.
- Promising Solutions: The series will not only highlight the problems but also explore innovative and practical solutions to improve healthy food for all from the following organisations: allmanhall, Riverstone, Sodexo, Tate & Lyle and Tirlan.
Laura Wilson, Executive Producer of ITN Business, “We were delighted to partner with the British Nutrition Society’ to work on this informative and engaging programme covering a wide range of challenges in our current economic and geo-political climate, as well as ways to help improve nutrition for all ages.”
The programme will launch at the British Nutrition Foundation’s Annual Conference on 7th November 2023 and will be hosted on business.itn.co.uk, nutrition.org.uk and newscientist.com. The programme will be supported by a digital advertising campaign across newscientist.com, LinkedIn, YouTube and Facebook ensuring that it reaches a wide and diverse audience. "Nutrition for Life" features news items, interviews and sponsored editorial profiles that will empower viewers to join the conversation and become advocates for change, working together to create a more equitable and healthier world.
For press inquiries or further information, please contact: Nina.Harrison-Bell@itn.co.uk.
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About the British Nutrition Foundation
Connecting people, food and science for better nutrition and healthier lives
The British Nutrition Foundation, a registered charity, delivers impartial, authoritative and evidence-based information on food and nutrition. Its core purpose is translating evidence-based nutrition science in engaging and actionable ways, working with an extensive network of contacts across academia, health care, education, communication and the food chain. A core strength of the Foundation is its governance structure (described in the Articles of Association), which comprises a Board of Trustees, Advisory Committee, Scientific Committee, Editorial Advisory Board, Education Working Groups and a Nominations Committee, on which serve senior/experienced individuals from many walks of life. The composition is deliberately weighted towards the scientific ‘academic’ community, based in universities and research institutes, and those from education, finance, media, communications and HR backgrounds.
The British Nutrition Foundation’s funding comes from: membership subscriptions; donations and project grants from food producers and manufacturers, retailers and food service companies; contracts with government departments; conferences, publications and training; overseas projects; funding from grant providing bodies, trusts and other charities. The British Nutrition Foundation is not a lobbying organisation nor does it endorse any products or engage in food advertising campaigns. More details about the British Nutrition Foundation’s work, funding and governance can be found at: https://www.nutrition.org.uk/our-work/who-we-are/.
About ITN Business
Building on its decades of experience in B2B and corporate communications, ITN Business works with organisations, businesses, and brands to create a deeper, more authentic connection with their people, customers, partners, investors, or the wider world. Our broadcast news-style programming and bespoke digital campaigns for sectors, charities, and industries, share stories of innovation, best practice and thought leadership, to connect with the audiences that matter to our clients, and to ensure longer-term impact.
For more information visit: business.itn.co.uk
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